BigChefs, Türkiye’s leading full-service restaurant chain brand, entered as the only restaurant brand in the report published by BrandFinance, which lists Türkiye’s 125 most valuable and strongest brands, and debuted at 82nd place.

BrandFinance, which has been operating since 1996 with the mission of building bridges between marketing and finance, identifies the most valuable and strongest brands through its analyses conducted on a global scale. BigChefs became the only brand from the Turkish restaurant sector to make the list, among 24 new brands included this year.

In the BrandFinance report, concepts such as innovation, customer trust, sustainability, digital competence, and social responsibility stand out as key attributes that define valuable brands. With these characteristics, BigChefs continues to grow both in Türkiye and abroad, progressing towards becoming one of the important brands representing Turkish gastronomy on a global scale.